Esther Soo is a seasoned Strategic Partnerships leader with over a decade of experience in the eCommerce SaaS industry. She brings deep expertise in Go-to-Market strategy, business development, and partner ecosystem growth. With a strong background in entrepreneurship and market development, Esther has a proven track record of unlocking new markets and driving impactful programs that deliver measurable results.Currently, Esther works closely with leading eCommerce agencies across Asia to ensure Dotdigital’s diverse and growing user base receives exceptional service and experiences. Known for her collaborative approach and ability to build high-impact relationships, she thrives in fast-paced, innovative environments and is passionate about driving long-term value for growth-focused organizations.